24.06.2019

Springer publishes new book by Julika Baumann Montecinos: Moral Capital and Economic Performance

LEIZ: J. Baumann Montecinos/Springer Gabler
LEIZ: J. Baumann Montecinos/Springer Gabler

Julika Baumann Montecinos describes moral culture as one significant factor for the economic performance of a society and thus examines a topic that is systematically neglected by classic economic theory. In a cross-cultural manner the author identifies moral-cultural aspects that foster beneficial transactions taking place between economic players. Thus, she draws conclusions concerning cooperation in global economies.
With the concept of moral culture as a form of capital the author contributes not only to the mapping of culture within economics and hence to a more metaphysical, more complete picture of complex economic realities but also creates new perspectives for transcultural management in global value chains of organisations.


We congratulate Julika Montecinos and her two doctoral thesis supervisors Prof Dr Michael Schramm, University of Hohenheim (lead) and Prof Dr Josef Wieland, Leadership Excellence Institute Zeppelin | LEIZ | Zeppelin University (co-supervisor) to this brandnew and successfull publication!


LEIZ Communication Management

contact:evelyn.pachta@zu.de





Julika Baumann Montecinos heads the  Research Group "Transcultural Competence" at Leadership Excellence Institute Zeppelin | LEIZ. She graduated in International Cultural and Business Studies from the University of Passau, including various stays in China, India, the Dominican Republic and Brazil. She pursued a career in the automotive industry before joining LEIZ in 2014. Under the direction of Prof Josef Wieland she conducted a research project on CSR evaluation for the German Federal Ministry of Labour and Social Affairs. Her main research topics are informal institutions, transcultural management, and coproporate responsibility in a transcultural context.


Baumann Montecinos, J.: Moralkapital und wirtschaftliche Performance: Informelle Institutionen, Kooperation, Tanskulturalität, Wiesbaden Springer Fachmedien GmbH, 1. Auflage, 2019 (Research. Studien zur Ethik der Tansaktion).

contact: julika.montecinos@zu.de

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